INTERIOR DESIGN & BRANDING

HOSPITALITY | Retail | Branding
Design and Documentation of Hospitality, Retail, Commercial Interiors and Branding.

About Us

Toothpicks Creative is a boutique design studio specialising in hospitality, franchise, and retail interior design and documentation and branding. We deliver full-service solutions from logos and graphics to complete interiors, with the designer working directly with you for faster, smarter results. With a portfolio that includes Boost Juice, Walker’s Doughnuts, The Jolly Miller, Degani and more, our designs have driven up to 30% business growth. We blend creative strategy, sustainable design, and hands-on collaboration to bring your vision to life - on time, on brand, and on budget.
Hospitality
Toothpicks Creative specialises in hospitality environments that are beautiful, functional and built for real-world operations. From cafés, bars, restaurants and bakeries to kiosks, retail stores and franchise rollouts, we design spaces that elevate customer experience and drive profitability.
Every concept blends strong branding, efficient layouts, compliance knowledge and cost-effective construction solutions - ensuring your venue not only looks incredible, but works seamlessly from day one.
We design hospitality spaces that look amazing, function flawlessly and boost business. Our concepts combine brand, experience and operational efficiency into spaces built to perform.
Retail
Toothpicks Creative designs retail spaces that are visually compelling, operationally efficient and commercially driven. From specialty stores to kiosks, pop-ups and multi-site rollouts, we create environments that elevate the customer journey and strengthen your brand.
Our retail concepts balance strong visual identity with practical layouts, product visibility and construction-friendly detailing - ensuring your store performs as beautifully as it looks.
We create striking, functional and commercially smart retail spaces. Our designs enhance visibility, customer flow and brand impact - helping you sell more, stand out and scale with confidence.
Franchise Development
Toothpicks Creative brings deep experience in building scalable, consistent and commercially strong franchise interiors. From brand creation and interior concept design to documentation, guidelines and multi-site rollout support, we help franchises grow with clarity and cohesion
We understand the pressures of cost, compliance and construction - and design interiors that are easy to replicate, builder-friendly and ready for national expansion.
We crafted the complete brand identity and designed the first 100 stores for Boost Juice Bars. “Toothpicks Creative was an integral part of getting Boost Juice Bars off the ground. Their commitment to a client’s success clearly shows.” Janine Allis
Graphic Design
We create distinctive, commercially smart graphics that define your brand. From logos and packaging to menus, signage and full identity systems, our design work is crafted to stand out, engage customers and drive business. Beautiful design, built with purpose.

Testimonials

  • "Toothpicks have delivered bespoke designs with a friendly and professional service. I would highly recommend them."
    James Marshall, Degani
    "Toothpicks Creative was an integral part of getting Boost Juice Bars off the ground. Their commitment to a client’s success clearly shows"
    Janine Allis, Founder of Boost Juice
    "Every time we think about what this place used to look like and what it has become thanks to you, our eyes fill up with tears. We are eternally grateful for the work you put into helping us build our families future. We love you guys and look forward to seeing you at the bar for another drink! XX"
    Adam & T.J., Oliva Social
  • " Best designers around. Complete services for new and existing ventures. We were amazed by their brilliance."
    David Kahan, Ternary Tuckshop
    "There aren’t enough words to describe how amazed, grateful and thankful we are to The Toothpicks Creative team! You exceeded each and every one of our expectations, and made our cafe dream come to life! Thank you!!"
    The Volt Cafe, Salandra Rise
    "We could not have done it without you guys now we have the best looking store on campus, thank you Wayne and Leisel."
    Theo, Bachelor of Coffee
  • "Toothpicks Creative - Wayne Boothman and Leisel Smart are simply the best."
    Caroline Kropak, Brazen Brownies
    "The team have done an amazing job and it is wonderful to see the pride and passion they are all investing to bring your design to life!"
    Carrie Donaldson, Sense of Place - Shepparton Cilty Council
    "Love the Toothpicks team. Not only are they very talented at what they do, they are also extremely helpful, friendly and informative. Thanks Wayne and Leisel."
    Neil Mcfadden, Flame Trees Burger Bar